Starbucks customer innovation

What I read?

My Starbucks Idea

Starbucks have started a web site to collect suggestions from customers.

 

Where did I read it from?

Hey, Starbucks, how about coffee cubes?

Jeff Jarvis

BusinessWeek 15 Apr 2008

 

What sense did I make out of it?

Companies are experimenting to connect closer to customers. They are beginning to understand that customers can help them to innovate.

Whole Earth Catalog legacy

One of the things I observe on remarkable people like Buckminster Fuller ( Bucky ) is that they influence people with their ideas. Their ideas can through time lag become artifacts ( products ), services or improved versions of the ideas.

Bucky have inspired Stewart Brand to create the Whole Earth Catalog ( WEC ). It is a catalog of learning resources for an individual to take his own initiate to do his own learning. I recently watched a video ( 1hr 46 mins ) on the legacy of the Whole Earth Catalog.

What I found interesting in the video:

1. The impact of the WEC is that it created a culture of learning through making.
   
2. The WEC change Kevin Kelly's life as he realize that he did not need to go to collage after reading the catalog.
   
3. Stewart Brand was inspired by Bucky to create WEC as a tool to enable people to create change.
   

What did you found interesting in the video?

Yosemite Photos

Date: 22 Apr 2008

Place: Yosemite National Park, CA, United States

Experience: mountains, trees, water falls, wild life, area of outstanding beauty

San Francisco Photos

Date: 19 - 29 Apr 2008
Place: around San Francisco, CA, United States
Experience: Interesting

Portland Photos

Date: 16 - 19 Apr 2008
Place: Portland, OR, United States
Experience: bookshops, cafes, parks, river, hanging out, walking

Seattle Photos

Date: 8 - 10 and 14 - 16 Apr 2008

Place: around Seattle, WA, United States

Experience: Beautifull

Victoria Photos

Date: 10 - 14 Apr 2008

Place: around Victoria, BC, Canada

Experience: accessible, natural, beautifull city