What is churning?
It is a product development process which begins with the idea, move it through engineering and production, gets it to the consumer who generates feedback, modify the product, send it back to the consumer and repeat the cycle.
What are the principles of churning?
It is a product development process which begins with the idea, move it through engineering and production, gets it to the consumer who generates feedback, modify the product, send it back to the consumer and repeat the cycle.
What are the principles of churning?
- Plan for it.
- Fail quickly but last long.
- Use your own products.
- Build in the means to fix your product.
- Write the engineering specifications of your product so other folks can figure out how to extend and enhance your product.
- Improve your product for people who are buying it, not people who aren’t.
- Don’t try to hide your mistakes.
Source:
Rules of revolutionaries
Page 46 to 63
Guy Kawasaki
HarperCollins
ISBN: 0887309968
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